The entertainment conglomerate Caesars and real estate powerhouse SL Green have joined forces to introduce a glamorous casino and resort complex in the bustling center of Times Square. Their ambitious plan focuses on converting 1515 Broadway into a hub of leisure and excitement, promising an unparalleled gaming experience projected to generate substantial tax income for the city.
To garner support from local residents, they are emphasizing the project’s capacity to stimulate economic growth and create employment opportunities. Additionally, they are pledging unwavering assistance to Mayor Adams and the NYPD in their endeavors to maintain safety in Times Square, even proposing significant enhancements to security measures and traffic circulation. Envision expanded pedestrian areas, optimized traffic regulation, and a boost to public transit options – all aimed at alleviating congestion and enhancing pedestrian accessibility.
Former NYPD commissioner, William Bratton, has already endorsed the project, deeming it a prudent investment in the future security and dynamism of Times Square.
Although specific details remain undisclosed, Caesars did offer an enticing glimpse: the new establishment will house a Broadway theater, with the acclaimed production “The Lion King” already engaged in discussions for a potential residency.
Caesars Chief Executive, Tom Reeg, expresses immense enthusiasm for the collaboration with SL Green, aiming to realize this extraordinary endeavor. He envisions a complete metamorphosis of New York City’s entertainment landscape, surpassing all anticipations and cementing the city’s position as a premier global travel hub.
Marc Holliday, SL Green’s CEO, further remarked: “Our proactive efforts in refurbishing this legendary venue ensure our readiness to commence operations upon receiving approval. This grants us a significant edge over rivals who would face the daunting tasks of starting anew, navigating legal complexities, and potentially impacting the neighboring vicinity.”