Flutter Entertainment’s subsidiary, FanDuel, has entered into a long-term collaboration with the Women’s Tennis Association (WTA).
This agreement extends FanDuel’s role as the official betting partner for the WTA Tour in North America, South America, and Central America.
FanDuel will maintain access to WTA trademarks and scoring data through Stats Perform, the WTA’s designated data provider.
Furthermore, FanDuel will continue to advocate for responsible gambling practices and provide resources for prevention, treatment, and recovery.
“This partnership enables us to collaborate with the WTA in developing innovative and engaging products,” stated Clifton Ma, FanDuel’s Vice President of Strategic Partnerships. “These products will enhance participation and enthusiasm for women’s tennis.”
“FanDuel is dedicated to supporting women in athletics. This partnership has been a cornerstone of our commitment. We are collaborating with the WTA to celebrate women through distinctive storytelling opportunities,” he further remarked.
WTA Chairman Micky Lawler added, “Our extended alliance with FanDuel reflects the WTA’s ongoing dedication to innovation.”
FanDuel has established a multi-year partnership with the Women’s Tennis Association (WTA).
Were thrilled to join forces with a gaming enterprise that shares our objective of amplifying women’s tennis. They’re dedicated to accountable wagering, guaranteeing supporters have an enjoyable and secure encounter. This collaboration demonstrates how spectators are altering their viewing and engagement habits with sports.
This agreement follows FanDuel’s alliance with the Canadian Football League (CFL) last month. FanDuel is now the CFL’s inaugural official sports betting associate.